madison one media
starbucks race together campaign
For one of our modules we had to construct a press conference based on the original Starbucks Race Together campaign. I created the promotional flyers that were going to be given out to the public encouraging them to use Starbucks’ snapcode and to enter the competition to create a new Frappuccino flavour that represents race. The media press kit also had to include a timeline of the company Starbucks, so I created a visual representation of the key moments Starbucks has achieved.